Free Marketing Tool
UTM Link Builder
Create campaign tracking URLs with UTM parameters for ads, email, social media and analytics.
Enter the page URL where visitors should land.
Where the traffic comes from.
The marketing channel.
Name of your campaign.
Optional. Usually used for paid keywords.
Optional. Useful for A/B testing different links.
Fill in your campaign details and click Generate UTM Link.
What is a UTM Link Builder?
A UTM Link Builder helps you create tracking links for marketing campaigns. These links can help you understand which platforms, ads, emails or social posts bring traffic to your website.
Common UTM Examples
Use utm_source for the platform, utm_medium for the traffic type, and utm_campaign for the campaign name. For example: facebook, social, summer_sale.